Zude PR

I have spent the past 17 years working for PR agencies, the last five of which as head of Weber Shandwick Glasgow. Before that I was a journalist. Values have always been important to me. I know a lot of people. High achievers. Good people. Marketing directors, heads of communications, MDs of small businesses, chief executives of global brands. They have one thing in common: not enough hours in the day. Most work too hard but really want to spend more time with their friends and family, doing the stuff they want to do (not that the two are mutually exclusive).

What if there was someone who had provided superior service to clients in Scotland and across the UK for a long time? Someone who was creative and delivered results. Someone who had integrity, someone you could trust. Call me old-fashioned but I think values are important. I've scoured the globe (Google) looking for inspiration; someone or something that would get to the nub of what Zude PR is all about.